通利水產-壹顆蜆品牌包裝設計規劃

包裝設計

DESCRIPTION

〈將海的心意,封存於點點閃耀的波光裡〉


延續品牌標章的海洋語彙,我們將「波光粼粼」化作包裝的視覺核心。
外盒以海浪與黑蜆的律動圖案重複排列,並搭配局部上光的細緻工藝,
營造出隨光折射的閃耀效果,如同海面上微微起伏的波光。


結構設計上,盒型下緣四角延伸器足增加了整體豐盛分享的心意厚度,
加上巧心的安排,讓盒與盒之間能相互堆疊扣合,組合拱手作揖型態,
讓購買與收禮者從採購到擁有都充滿驚喜、心意。


從彰化芳苑這海口的生命力,到象徵海洋的律動紋理,
這份包裝除了是產品的載體,更將地方故事與人情溫度凝聚於盒中,
化為能被分享與珍藏的美好心意。


Extending the brand’s ocean-inspired language, the packaging takes “sparkling waves” as its core. Rhythmic patterns of waves and clams repeat across the box, enhanced with spot UV to create a shimmering finish. The four-cornered structure adds stability and depth, while two boxes can interlock into a double-layer gift set. This design transforms the story of 1Koshijimi and its human warmth into sentiments that can be shared and treasured.


SERVICE

品牌識別平面設計包裝設計
CUSTOMER
通利水產